Primetime Limited is a communications consultancy with the expertise and track record in planning and implementing advertising campaigns, direct community contact and multimedia productions. The company was incorporated in June 1992, and commenced business as a fully-fledged Advertising Agency in January 1993. It is a Platinum Member of the Advertising Association of Ghana. As a wholly Ghanaian-owned company, Primetime is one of the few major Advertising Agencies in Ghana that are not affiliated to any International Agency. This way, we are able to develop our own advertising concepts and messages that reflect local values, traditions and good practices. We are thus able to help unearth and develop local talent in and for the industry.
Primetime is the proud winner of several awards and industry/peer recognition. Of these, we proudly note the 2006 Gong-Gong Awards, Gold award for TV (Financial Sector), for our highly successful campaign for the Re-denomination of the cedi dubbed “The Value Is The Same.” We also won the AAG Gong-Gong Silver Award for Radio (2004) for our effective campaign encouraging the use of weighing scales, as part of a Ministry Of Food and Agriculture project. In 2003, Primetime won the AAG Gong-Gong Silver Award for TV, in recognition of the well-executed campaign aimed at encouraging the use of Mectizan to fight onchocerciasis.